VMS is by far the largest, most resourceful provider of Integrated Media Intelligence solutions in the world – providing news and advertising monitoring and analysis solutions that set the standard.
VMS’ history dates back nearly 25 years when Fred Wynne, Sr. had a vision for a new kind of company. This company would provide public relations and advertising agencies with reliable information about the news coverage that clients received on the local TV stations in the Boston area.
From humble beginnings, a truck full of used recording equipment and a big idea, VMS has grown into the unquestioned leader in an increasingly sophisticated industry.
Although VMS has changed dramatically since its conception, the company remains driven by its mission of providing public relations and advertising professionals with Integrated Media Intelligence solutions that help protect against competitive threats, while informing strategies for success.